Terms of Service

The agreement

These terms govern your use of Footfall. By creating an account or connecting an access point to our platform, you accept them. If you are agreeing on behalf of a company, you confirm you are authorised to bind it.

Your account

Keep your credentials safe

You are responsible for activity under your account, including anything done with API tokens you issue.

Give us accurate details

Particularly your billing contact and the venues you operate.

One account per organisation

You may add staff users; you may not share a single login between people.

Plans, trials and billing

Free trial

New accounts get 14 days on the plan they selected, with no card required. At the end of the trial the account reverts to the entry plan unless you subscribe.

Subscription fees

Billed monthly or annually in advance, in the currency shown at checkout. Setup fees are one-off and charged with the first invoice.

Usage limits

Each plan includes a monthly allowance of connected users and a number of venues. We will tell you before you reach the limit; exceeding it does not disconnect your guests, but continued overage requires an upgrade.

Changes

Upgrades take effect immediately and are prorated. Downgrades take effect at the end of the current period.

Cancellation

You can cancel at any time. Your service continues until the end of the period you have paid for. We do not refund partial periods unless the law requires it.

Price changes

We will give at least 30 days' notice before a price change affecting your renewal.

Acceptable use

You may not use Footfall to send unsolicited marketing. Our platform records consent per channel for a reason: you may only message a contact on a channel they agreed to. Uploading contact lists collected elsewhere and messaging them through Footfall is a breach of these terms.

No unlawful use

Including anything that breaches marketing, telecoms, or data protection law where you or your guests are.

No misrepresenting your identity

Portals must accurately identify the venue operating them.

No probing our infrastructure

Do not attempt to access other tenants' data or circumvent plan limits. Report vulnerabilities to us instead.

No reselling without an agreement

Agencies managing venues on behalf of clients need a partner agreement — talk to us.

Data responsibilities

You are the data controller for guest data captured at your venues; we are your processor. That division matters: you decide what to collect and why, and you are responsible for having a lawful basis to do it.

You must display accurate privacy information on your portal, honour withdrawal of consent, and respond to guest requests about their data. We provide the tools to do all three — consent flags, an audit log, and deletion — but the obligation is yours.

We process guest data only to provide the service, and on your instructions. Our own handling is described in the Privacy Policy.

Availability and support

We aim to keep the platform available continuously and maintain monitoring to that end. Planned maintenance is announced in advance where practical. Support response times depend on your plan.

Guest WiFi depends on your own network hardware and internet connection, which are outside our control. A fault at your venue is not a platform outage.

Intellectual property

We own the platform. You own your data, your branding, and the content you put into your portals — you grant us only the licence needed to host and display it in providing the service.

Feedback you send us may be used to improve the product without obligation to you.

Termination

You may close your account at any time. We may suspend or close an account that breaches these terms, does not pay, or puts the platform or other customers at risk — with notice, except where the risk requires acting immediately.

After closure you have 30 days to export your data, after which we delete it.

Liability

Nothing in these terms limits liability for death or personal injury caused by negligence, for fraud, or for anything else that cannot lawfully be limited.

Otherwise, neither party is liable for indirect or consequential loss, and our total liability in any 12-month period is limited to the fees you paid us in that period.

Changes to these terms

We may update these terms. For material changes we will give at least 30 days' notice by email or in the dashboard. Continuing to use the platform after that means you accept the new terms.

Contact

Questions about these terms: legal@footfall.cloud.